Building a Speaker One-Sheet: Your Key to Landing Engagements

woman from Dreamstarters Publishing writing

“…Whatever your niche, make sure it’s front and center.” – Mike Fallat

Hey there, aspiring speakers and seasoned pros alike! If you’re ready to take your speaking career to new heights, then listen up because today, we’re diving into the holy grail of speaker marketing: the Speaker One-Sheet.

Picture this: You’ve honed your message, polished your presentation skills, and you’re ready to take the stage and wow audiences. But how do you get those coveted speaking gigs? That’s where the Speaker One-Sheet comes in.

What Exactly is a Speaker One-Sheet?

Think of it as your speaker resume on steroids. It’s a single-page document that showcases your expertise, experience, and speaking topics in a visually appealing and concise format. It’s your opportunity to make a memorable first impression and convince event organizers that you’re the perfect fit for their next conference, workshop, or seminar.

The Essentials of a Killer Speaker One-Sheet

Now, let’s break down the essential elements of a killer Speaker One-Sheet:

1. Compelling Headshot:

Your headshot is the first thing people will notice, so make it count! Choose a professional photo that captures your personality and charisma. Remember, you want to exude confidence and approachability.

2. Attention-Grabbing Title:

Your title should succinctly convey what you bring to the table. Are you a leadership expert? A motivational powerhouse? Whatever your niche, make sure it’s front and center.

3. Brief Bio:

Keep it short and sweet. Highlight your relevant experience, accomplishments, and credentials. This isn’t the place for your life story—focus on what makes you uniquely qualified to speak on your chosen topics.

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Mike Fallat as BookMan

4. Speaking Topics:

Outline the topics you’re passionate about and proficient in. Be specific and tailor your offerings to your target audience. Bonus points for including catchy titles and brief descriptions that pique curiosity.

5. Testimonials:

Social proof is a powerful tool. Include glowing testimonials from past clients or audience members to validate your expertise and credibility. Let others sing your praises for you!

6. Contact Information:

Make it easy for event organizers to get in touch with you. Provide your email, phone number, and website or social media links. And don’t forget to include a call to action—encourage them to reach out and book you for their next event.

Conclusion

Remember, your Speaker One-Sheet is your ticket to landing speaking engagements, so don’t skimp on the details. Invest the time and effort to create a polished and professional document that showcases your unique value proposition.

And once you have your One-Sheet ready to go, don’t be afraid to put it out there! Share it with event planners, conference organizers, and anyone else who might be looking for a dynamic speaker like yourself.

So go ahead, craft your masterpiece, and let your Speaker One-Sheet open doors to exciting speaking opportunities. The stage is waiting—are you ready to shine?

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About Mike Fallat

Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.

Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).


The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.

Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.

https://dreamstarterspublishing.com/
https://www.milliondollarbookagency.com/

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