How to Use Your Book to Secure Corporate Speaking Gigs

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“…Corporate audiences crave authenticity, so infuse your narrative with personal anecdotes, challenges overcome, and lessons learned.” – Mike Fallat

Hey there, champions of storytelling! Today, we’re diving into the powerful world of turning your book into a golden ticket for corporate speaking gigs. If you’re an author looking to amplify your impact and share your wisdom with a broader audience, you’re in the right place. Strap in for a journey that combines the art of writing with the thrill of public speaking.

1. Craft a Compelling Narrative:

Before you hit the stage, your book needs to tell a story that captivates and resonates. We’re not just talking about plot twists; we’re talking about connecting with your readers on a deep, emotional level. Corporate audiences crave authenticity, so infuse your narrative with personal anecdotes, challenges overcome, and lessons learned. Your book should be a testament to your journey, making it impossible for readers to put it down.

2. Identify Your Unique Value Proposition:

What sets you apart from the sea of authors out there? Your unique value proposition (UVP) is the secret sauce that makes you a sought-after speaker. Whether it’s your unconventional perspective, niche expertise, or unparalleled experiences, identify what makes you stand out. Let your book highlight these qualities, turning your authorial voice into a beacon that attracts corporate event organizers.

3. Leverage Testimonials and Reviews:

You’ve poured your heart and soul into your book, and now it’s time to let others sing your praises. Collect and showcase testimonials and reviews from readers who have found value in your work. These positive endorsements serve as social proof, convincing corporate decision-makers that your words have the power to resonate with diverse audiences.

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Mike Fallat as BookMan

4. Develop a Strong Author Platform:

Your author platform is the launchpad for your speaking endeavors. Build a robust online presence through social media, a professional website, and engaging content that showcases your expertise. Use these platforms to connect with potential clients, event organizers, and fellow influencers. The more visible and active you are, the more likely you are to be on the radar of corporations seeking compelling speakers.

5. Create a Speaker’s Kit:

Transform your book into a tangible asset by developing a comprehensive speaker’s kit. This kit should include a captivating bio, high-quality images, a summary of your speaking topics, and any media coverage or accolades your book has received. Having a polished speaker’s kit on hand makes it easy for event planners to visualize how you can bring value to their audience.


So, there you have it – a roadmap to turn your book into a gateway to corporate speaking success. Remember, the journey from author to speaker is about more than just words on paper; it’s about creating an experience that leaves a lasting impact. Embrace your narrative, showcase your unique value, and let your book open doors to stages waiting for your voice. The world is ready to hear your story – are you ready to tell it?

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About Mike Fallat

Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.

Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).

The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.

Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.

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