Podcast Planning Pro: Crafting a Show Aligned with Your Book

two men from Dreamstarters Publishing discussing and taking notes

“…Use keywords related to your book and its genre to improve searchability.” – Mike Fallat

Hey there, fellow authors and aspiring podcasters! If you’re passionate about your written work and want to take it to the next level, you’re in the right place. Today, we’re diving into the exciting world of podcasting and how you can strategically align your show with your book. Buckle up, because we’re about to turn your literary masterpiece into an engaging auditory experience that captivates your audience.

  1. Define Your Podcast’s Purpose:

Before you hit the record button, take a moment to define the purpose of your podcast. What do you want to achieve? Is it to share insights from your book, connect with your readers on a deeper level, or perhaps explore related topics? Knowing your podcast’s purpose will guide your content creation and keep your episodes focused and impactful.

  1. Identify Your Target Audience:

Just like in writing, knowing your audience is key to creating a successful podcast. Consider who your ideal listeners are – are they fans of your book, fellow authors, or enthusiasts of the genre you’re exploring? Tailoring your content to resonate with your target audience ensures that your podcast becomes a go-to resource for those who share a genuine interest in your work.

  1. Craft a Compelling Show Format:

The best podcasts have a well-thought-out format that keeps listeners coming back for more. Whether it’s a solo commentary, interviews with industry experts, or a combination of both, find a format that suits your style and aligns with your book’s themes. Consistency is crucial – establish a regular schedule to keep your audience engaged and eager for each new episode.

  1. Leverage Your Book’s Content:

Your book is a goldmine of content, and your podcast is the perfect platform to explore its depths. Consider featuring excerpts, behind-the-scenes anecdotes, and discussions about the characters, themes, and settings. This not only enhances your podcast with valuable content but also encourages listeners to delve into your written work for a more comprehensive experience.

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Mike Fallat as BookMan

  1. Create Engaging Visuals and Titles:

In the crowded world of podcasts, eye-catching visuals and compelling titles can make all the difference. Design attention-grabbing cover art and choose episode titles that pique curiosity. Remember, the goal is to make your podcast discoverable, so use keywords related to your book and its genre to improve searchability.

  1. Promote Across Platforms:

Once your podcast episodes are live, it’s time to spread the word. Leverage social media, author websites, and other relevant platforms to promote your podcast. Engage with your audience, share sneak peeks, and create anticipation for upcoming episodes. The more you connect with your listeners, the more likely they are to become loyal fans.

  1. Collaborate and Network:

In the podcasting world, collaboration is key. Reach out to fellow authors, industry influencers, or experts whose insights complement your book. Guest appearances and cross-promotions not only expand your audience but also add valuable perspectives to your podcast.

Conclusion:

Congratulations! You’re now on your way to becoming a Podcast Planning Pro. By aligning your podcast with your book, you’re not just creating content – you’re building a community of engaged listeners who share your passion. So, grab that microphone, let your creativity flow, and watch as your podcast takes off on the wings of your literary masterpiece. Happy podcasting!

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About Mike Fallat

Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.

Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).


The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.

Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.

https://dreamstarterspublishing.com/
https://www.milliondollarbookagency.com/

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Mark Rumsfield

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