“…Keep it real, keep it you.” – Mike Fallat
Show appreciation to your readers for choosing your book. Express gratitude for their time and attention. Make them feel like they’re part of an exclusive community – because they are! Acknowledge their challenges, empathize with their struggles, and let them know you’re here to guide them.
Pro Tip: Make it personal. Mention the journey you’ve shared with your readers, even if it’s just starting.
4. Create a Call-to-Action
Your author’s note is not just a one-way street. It’s an invitation for your readers to engage further. Whether it’s joining a community, signing up for updates, or connecting on social media, include a compelling call-to-action that encourages them to take the next step on this journey with you.
Pro Tip: Make it irresistible. Offer exclusive content, insights, or a sneak peek into what’s coming next.
There you have it, fellow trailblazers – the keys to crafting a persuasive author’s note for your business book. Remember, it’s not just an introduction; it’s a powerful tool to captivate your audience, build a connection, and set the stage for the transformative journey that awaits them within the pages of your book.
So, grab that pen, infuse it with your unique brilliance, and let your author’s note pave the way for a book that doesn’t just get read but leaves a lasting imprint on every reader fortunate enough to dive into its world. Happy writing!
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About Mike Fallat
Mike Fallat, aka The BookMan, is the owner of Dreamstarters Publishing and the Million Dollar Book Agency. They have helped 300+ entrepreneurs become bestselling authors. His goal is to help 1,000 entrepreneurs publish books and teach them how to use their books as a gateway to generating 7-figures.
Dreamstarters Publishing offers ghostwriting, cover design, and everything that is required to take an idea to a finished book (kindle, paperback, hardcover, and audiobook).
The Million Dollar Book Agency is the ultimate marketing CRM system for author-preneurs. Services include automated funnels, lead generation campaigns, book fulfillment, podcast management, press releases, virtual assistants, course development, and more.
Mike also hosts a podcast known as Million Dollar Stories and runs a membership-based site known as Million Dollar Circle. In addition to owning the book business, he invests in self storage real estate.